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Matthew D. Upchurch, Chairman and CEO, shares inspiring topics and refreshing viewpoints.

This month, The Lens features two recent presentations from Matthew D. Upchurch. One represents the narrative of travel advisors thriving in the digital age and was presented at Skift's Global Summit in New York City, and the other is an announcement from the WTTC Global Summit in Perth.  
 
These presentations convey resilience and progress. One tells the story of travel advisors thriving in a digital world with powerful AI. The other is the new WTTC 'Together in Travel' initiative centered on engaging and providing guidance to small and medium-sized enterprises (SMEs). I'm happy to share this announcement with you, and I've included the link to the ‘Together in Travel’ website if you would like to join.
Human Connection in the Age of AI
Full Video (21:12)

Together in Travel
Full Video (11:10)

Additional Resources

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